16
Nov
10

DIDDY MAKES CIROC THE 2ND HIGHEST SELLING VODKA!


As a result of Diddy’s efforts, particularly in the black community, Ciroc, which he became brand managerfor in 2007, has become the 2nd highest selling Vodka brand! The proof is in the Jello pudding. Diddy increased sales by 552% since ’07. According to Megan Metcalf, who is the editor of Wine & Spirit Daily, “In the African-American community, he has a lot of influence, he did a good job of reaching out to them, and from there it sounds like they had more Anglos in other markets jumping on board.”


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Mz. Inferno

Mz Inferno is the Hott Entertainment Diva @maddhott.com, the hottest party spot on the planet, based in South Florida.


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